Tag Archives: business

Posted on

23 Social Engineering Attacks You Need To Shut Down

A social engineering attack is an orchestrated campaign against employees at either a variety of companies or one high valued business using a variety of digital, in-person or over the phone techniques to steal intellectual property, credentials or money.

Hackers prefer social engineering because it’s much easier to hack a human than a business. Social engineering attacks allow the hacker to combine multiple efforts and even cover their tracks, because they can use the human to take money or install malware under their persona.

smartfile.com  click the link to read the rest of the story.

How well trained is your team to deal with social engineering attacks?Join the conversation on our Facebook Page!

Posted on

Ransomware shuts down 1 in 5 small businesses after it hits

When businesses are hit with ransomware, it’s not just the ransom amount that could financially hurt. The time spent trying to get systems back online and potential revenue lost in the meantime makes a lasting impact, too.

cnn.com  click the link to read the rest of the story.

What would it cost your business to be shut down for days?Join the conversation on our Facebook Page!

Posted on

The Ultimate Guide to Get Started on Your Business Idea

Business ideas are great. They make us feel like we are onto something.

Something big.

Our adrenaline spikes and we want to get started right away.

But what does “getting started” even mean? Printing your business card? Making a website? Hiring a co-founder? Incorporate the business?

Not exactly.

Here are the exact steps you should take to refine and validate your idea before you do any of these things!

entrepreneurshandbook.co  click the link to read the rest of the story.

Do you have a business idea you are sitting on?Join the conversation on our Facebook Page!

Posted on

How to Pitch a Product in Front of 7,000 People

Imagine the eyes of 7,000 people on you as four celebrity judges prepare their toughest questions to challenge your vision for the future of your company.

Medium.com  click the link to read the rest of the story.

Have you ever had the opportunity to speak to a crowd of 7,000?Join the conversation on our Facebook Page!

Posted on

Internet 100 times faster with ‘Twisted’ fibre optic?

A new development in fibre optics could make internet speeds up to 100 times faster – by detecting light that has been twisted into a spiral. … By twisting light into a spiral, engineers effectively create a third dimension for light to carry information: the level of orbital angular momentum, or spin. “It’s like DNA, if you look at the double helix spiral,” said Min Gu from RMIT University. “The more you can use angular momentum the more information you can carry.”

TheGuardian.com  click the link to read the rest of the story.

Are you using fiber connections in your office?Join the conversation on our Facebook Page!

Posted on

10 Must-Read Books That Will Make You Ridiculously Productive

While there isn’t a perfect productivity formula for everyone, the 11 reads below will inspire you to create your very own process that works for getting more stuff done—and enjoying every day more in the process.

ProductHunt.com  click the link to read the rest of the story.

Have you read a book book on productivity, lately?Join the conversation on our Facebook Page!

Posted on

China to Control the Internet of Things to Spy on Business?

China is aggressively seeking to dominate the Internet of Things and plans to use access to billions of networked electronic devices for intelligence-gathering, sabotage, and business purposes, according to a forthcoming congressional report.

Freebeacon.com  click the link to read the rest of the story.

Do you really think your business is safe from this?Join the conversation on our Facebook Page!

Posted on

Great Companies Obsess Over Productivity, Not Efficiency

Business leaders often think of “efficiency” and “productivity” as synonyms, two sides of the same coin.

When it comes to strategy, however, efficiency and productivity are very different. At a time when so many companies are starved for growth, senior leaders must bring a productivity mindset to their business and remove organizational obstacles to workforce productivity. This view differs substantially from the relentless focus on efficiency that has characterized management thinking for most of the last three decades, but it is absolutely essential if companies are going to spur innovation and reignite profitable growth.

Harvard Business Review  click the link to read the rest of the story.

Could this help your company?Join the conversation on our Facebook Page!

Posted on

How Companies Turn Your Data Into Money

The best description of the data economy comes from AOL, of all places. The once-mighty internet service provider now runs a tidy business in the ad-exchange space. The site promoting the service is hip and tasteful, showing happy, partying people and white text that spells out things like “Monetize your most valuable asset” in all caps.  “A publisher’s audience is their currency,” the site says. “No matter how they make money from content—be it through advertising, paid subscription or syndication, a publisher’s core asset is audience and audience data.” This is weapons-grade marketing speak, but it’s also a surprisingly honest assessment of digital media’s beating heart—one that pumps out content and takes in reams of data from the people who consume that content. And somewhere, unseen, money is being made from what we see and do online.

pcmag.com click the link to read the rest of the story.

Do you use data targeting in your business?Join the conversation on our Facebook Page!

Posted on

What computer networks are and how to actually understand them

Whether you are new to the world of development, or have been building things for a long time — or even if you’re a person who just likes computers and uses the internet daily — you’ve got to know the basics of networking and specifically Computer Networks.  If you like digging more into servers, their security, and how you connect to your servers from a remote client, all of this requires some knowledge of computer networks and their components. I have tried to cover most of the topics concerning computer networks in this article.

freecodecamp.org click the link to read the rest of the story.

Do you know the basics of what your computer network is?Join the conversation on our Facebook Page!

Posted on

The Best Event Management Software

Depending on the size of your event and your biggest pain points in planning, you’ll want to select different event management software. To help you choose, here are the 10 best event management apps.

Zapier.com click the link to read the rest of the story.

Do you use an app to manage your events?Join the conversation on our Facebook Page!

Posted on

A big tech company is working to free the internet from big tech companies

Components of the decentralized web may already be emerging, but they are not ready for prime time. Cloudflare, a company that makes its money by hosting the internet’s contents on far-flung servers and uses algorithms to deliver them to users as fast as possible, wants to help change that. The first step is what the company calls a “gateway,” to which anyone can connect a website and begin serving data stored in a peer-to-peer file-sharing network called the Interplanetary File System(IPFS).

technologyreview.com click the link to read the rest of the story.

Are you looking for ways to succeed outside of the mega-platforms?Join the conversation on our Facebook Page!

Posted on

Forget the new iPhones: Apple’s best product is now privacy

Apple makes its hundreds of billions every year by selling physical products that have a high markup. Facebook and Google, on the other hand, have a business model built around advertisers who want as much data about users as possible so they can better target them. This is why, for example, Google would never build the types of anti-tracking and privacy protections into the Android OS that Apple has done with MacOS and iOS. Google–and Facebook–aren’t going to cut off their access to all that black gold.

 

Fastcompany.com click the link to read the rest of the story.

Are you willing to pay for more privacy?Join the conversation on our Facebook Page!

Posted on

How To Conquer Your Overwhelming Email Inbox

Part of the problem is that we were never given any training on email. We were just given an email address and no operating instructions. Can you imagine the result of giving people the keys to a car, without telling them how it works or how to drive responsibly? We’d all end up driving on the wrong side of the road and honking at green lights.

That’s what we are doing with email.

Medium.com click the link to read the rest of the story.

How many emails are in your inbox?Join the conversation on our Facebook Page!

Posted on

Cyber security: Your boss doesn’t care and that’s not OK anymore

So why do the upper echelons of many organisations still not understand the risks they face or know what they should be doing to counter them?

One issue is that within many organisations, cyber security is still viewed as an issue for the IT department, rather than the business as a whole.

ZDnet.com click the link to read the rest of the story.

Can you answer the questions above?Join the conversation on our Facebook Page!

Posted on

Need More Hours Every Day to Grow Your Business? Then Quit These 7 Time Wasters

Successful founders know how to manage their time well. They make room for work and play, limiting their stress levels by staying focused on the things that matter. When they run into unexpected obstacles, they don’t need to rearrange their lives to tackle the problem.

Entrepreneur.com click the link to read the rest of the story.

What can you cut out of your day?Join the conversation on our Facebook Page!

Posted on

Small business servers: Why and how you can say ‘no’ to the cloud

Even in this cloud-centric world, there remain good reasons to own and run a physical server out of your office (or even home). Which server? That depends entirely on what you’ll be using it for.

ZDnet.com click the link to read the rest of the story.

Are you moving to an all cloud network?Join the conversation on our Facebook Page!

Posted on

The Decision Matrix: How to Prioritize What Matters

Not all decisions need the same process. Sometimes, trying to impose the same process on all decisions leads to difficulty identifying which ones are most important, bogging us down and stressing us out.

FSblog.com click the link to read the rest of the story.

Do you spend too  much time on the wrong decisions?Join the conversation on our Facebook Page!

Posted on

4 Reasons It’s Time to Outsource Your Finance Department

Most people don’t become entrepreneurs because they like accounting, but you don’t want to be one of the many failings to accurately keep track of numbers. An experienced outsider with knowledge of your industry will be able to identify areas of your business model that are ripe for improvement. According to a 2016 survey by Deloitte, more than a third of companies are planning to take advantage of this by outsourcing more of their financial activities.

Paro.io, a vetted network of CFOs and financial analysts, says that outsourced financial analysts “are willing to explain things to you and can discuss complex financial concepts and metrics in a way that makes sense to a non finance person. The models they’ve built provide you with insightful information about your business and help to frame and answer questions you have.”

Inc.com click the link to read the rest of the story.

Would you consider outsourcing your finance dept?Join the conversation on our Facebook Page!

Posted on

The next 50 years of cyber security

Observable gaps prevent our industry from operating in a rational, scientific and organized way. I think that the information security industry is currently stalling due to:

  1. A lack of classification methods around the root causes of breaches.
  2. A lack of transparency into the root causes of data breaches.
  3. A lack of probabilistic methods for those who practice cyber security.

Only a collective drive from this industry and its communities toward quantifiable methods and goals will allow us to build a future we’re proud of.

TheMedium.com click the link to read the rest of the story.

Are you concerned about the future of cyber security?Join the conversation on our Facebook Page!

Posted on

Customer Experience Is The New Brand

Today, 89% of companies compete primarily on the basis of customer experience – up from just 36% in 2010. But while 80% of companies believe they deliver “super experiences,” only 8% of customers agree.

Forbes.com click the link to read the rest of the story.

Are you trying new ways to communicate with your customers?
Join the conversation on our Facebook Page!

Posted on

Amazon and Walmart’s rivalry: how we’ll buy everything

For Walmart to compete going forward, Hetu says, it needs to invest in how it thinks people will want to shop in the future. “Walmart believes today is that in order to be relevant in the future, they have to get the technology — the relationship with the consumer through technology — into their physical environment,” he says.

TheVerge.com click the link to read the rest of the story.

How will this affect your business?
Join the conversation on our Facebook Page!

 

Posted on

Why Nation-State Hacking Should Matter To Everyone

Perhaps most critical, particularly for business networks who also support employee or consumer devices, is to ensure every device receives these necessary updates and patches. One vulnerable entry point can spell the downfall of an entire organization or a household of connected devices.

Forbes.com click the link to read the rest of the story.

Are you considering purchasing one?
Join the conversation on our Facebook Page!

Posted on

Security Spending is Up – But on Old Technologies that Don’t Work

Most organizations are spending their increased dollars on the same type of solutions that they implemented in the past. But these legacy solutions are no longer effective at preventing modern breaches. Today’s attackers use new methods that old security systems don’t detect.

lastline.com learn more here

Are you certain your current security technologies deserve your trust?
Join the conversation on our Facebook Page! 

Posted on

DeepLocker: will malware weaponize artificial intelligence?

Traditional cyber security solutions, such as bolt-on antivirus software, are no longer enough. Cyber attackers are exploiting every possible avenue to steal data, infiltrate networks, disrupt critical systems, rinse bank accounts, and hold businesses to ransom.

PCMag.com learn more here

Are you adding new layers of protection for your business?
Join the conversation on our Facebook Page! 

Posted on

The Untold Story of How GoPro’s CEO Lost His Way

Nick Woodman: What I’ve Learned

Simpler is better
“As an individual, how you organize your day affects your productivity. As a company, how you organize your teams and your communication affects your efficiency. What we did was, we structured ourselves as a much bigger business. But complexity breeds complexity, and we learned that when the organization is structured that way, you’re not as nimble.

Inc.com click the link to read the rest of the story?

What have you learned from this?
Join the conversation on our Facebook Page! 

Posted on

People Don’t Buy Products, They Buy Better Versions of Themselves

The year was 1957, and Pepsi — like many of the youth at that time — was dealing with an identity crisis. Despite efforts from marketers, Pepsi was being outsold by its biggest competitor and perpetual market leader — Coke — by a factor just shy of six to one…

Medium.com learn more here

Has this article changed your thinking about marketing in any way?
Join the conversation on our Facebook Page! 

 

Posted on

The cure for an anxious, sucky life, in less than 550 words

To lead. And through leadership, you notice that you can’t help but get better; create better things; increase your skills; lead better; show others the way.

With a leader’s mind, you’re no longer focused on your pains. …

Medium.com learn more here

Would you share this around?
Join the conversation on our Facebook Page!